Local search · Method

Geo-grid heatmap

What is Geo-grid heatmap?

A geo-grid heatmap simulates the same local search from a grid of map points and records a business's rank at each point, revealing where it wins and where it disappears.

Geo-grids are third-party diagnostics, not Google reports. Their value is comparative: overlaying your footprint with a competitor's shows where parity exists and where expansion is plausible.

Related entities

Local PackThe Local Pack is the map and set of three Business Profiles Google shows above organic results for searches with local intent.
Google Business ProfileGoogle Business Profile is Google's free listing for local businesses, and it is the primary data source for the Local Pack and Google Maps.

Field notes covering Geo-grid heatmap

Google Maps Heatmaps: What Your Local Ranking Really Looks LikeWhy one rank is misleading, how geo-grid footprints expose opportunity, and the truth behind the observed shared-building filter — with an interactive map model.

Search disciplinesSite structureAI systemsLocal searchDistribution & growthAgentic commerceHover to trace relationships · click to open