Mental Models for the AI Economy
Practical essays on how AI actually changes work, product, and business economics — not hype, not fear.
Field notes on AI, product, and the economics underneath.
Essays, field guides, and interactive decks on what actually changes in knowledge work as AI gets cheaper, faster, and more embedded — and what stays exactly the same.
- AI Economics
When Code Is Cheap, What Still Protects a SaaS?
AI lets anyone clone a feature over a weekend. The moats that remain are data, workflow, distribution and trust—and you can audit yours in two minutes.
October 5, 20268 min read · interactiveRead - AI Economics
The AI Subscription Bargain Has a Catch
A response to SemiAnalysis’s Anthropic-versus-OpenAI value study: why API-equivalent dollars, usable capacity, and accepted work are three different things.
September 30, 20267 min read · interactiveRead - AI Economics
AI Economics: The Cost of Work You Can Actually Use
Inference prices fall. Review, retries, and failures still compound. An interactive guide to the unit economics behind a useful AI outcome.
September 28, 20267 min read · interactiveRead - AI Economics
The Social Media Strategy That Actually Builds a Funnel
Why social matters more in the AI era, how to pick two platforms, the cadence you can hold for a year, the three-pillar message system, and how to turn followers into an owned audience.
September 9, 202614 min read · interactiveRead - AI Economics
How to Measure AI Visibility Without Lying to Yourself
What platforms like Profound measure, why one answer proves nothing, and the KPI stack that turns probabilistic mentions and citations into defensible evidence.
August 6, 20268 min read · interactiveRead - AI Economics
Synthetic Customers: Test the Funnel Before AI Traffic Finds It
Browser agents can pressure-test a journey before launch. Here is where synthetic users find real friction — and where plausible simulations become expensive theater.
August 6, 20267 min read · interactiveRead - AI Economics
Agentic Checkout: Is Your Store Buyable by AI?
Being recommended is no longer the finish line. AI agents need reliable product state, policy, authority, and checkout rails to complete the transaction.
June 7, 20267 min read · interactiveRead - AI Economics
Your AI Can Finally Stop Talking and Start Doing
For two years, AI has been the world's most brilliant intern locked in a room with no laptop. Model Context Protocol just handed it a badge, a login, and actual work to do.
May 18, 20265 min readRead - AI Economics
The Next KPI Every AI Company Will Track: The LLM Token Expenditure Index
We've spent two years asking which AI is smartest. The better question — the one that will actually show up on executive dashboards — is which AI gets the job done using the fewest resources.
May 16, 20266 min readRead - AI Economics
Your Business Probably Doesn't Need GPT-6
The fastest AI isn't always the best AI. Choosing a model should look like hiring an employee — matched to the job — not chasing the highest IQ score on a leaderboard.
May 9, 20265 min readRead
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